What happens when we reframe our relationships with our donors to empowered members of our community? In this collaborative session from GivingTuesday and Classy from GoFundMe, we’ll explore how nonprofits can energize their donor base by creating programs that attract everyday givers and build meaningful, ongoing engagement.
We’ll dive into data from the GivingTuesday Data Commons and Classy from GoFundMe to uncover trends that highlight the importance of consistent, community-driven giving. You’ll hear case studies from successful organizations that have transformed their approach to donor relationships, making giving an integrated part of their community-building efforts.
Attendees will walk away with actionable strategies to engage and empower their supporters year-round, unlocking new opportunities for growth and creating resilient, community-centric fundraising programs. By shifting the nonprofit-donor relationship from transactional to participatory, you’ll foster a sense of belonging and ownership among donors.

