Donor acquisition, engagement, and retention are perennial challenges that can feel like an unsolvable puzzle. Social fundraising might just be the missing piece you need, and understanding the mindset and behaviors of today's social donors is vital. Building on years of extensive research, this session will reveal the latest insights into what makes social donors stick around and give again. With a focus on personalization, ease, and trust, you’ll discover how emerging trends are transforming the donor experience.

The latest Giving Experience study from OneCause sheds light on shifts in donor expectations, emphasizing the growing importance of flexible giving options and seamless technology integration. As nonprofits work to amplify generosity and impact, this session will equip you with actionable strategies to attract, engage, and retain more social donors.

Thank you to our Special Events Track partner, OneCause!