Date
Tuesday, November 14, 2023
Time
3:30 PM - 5:00 PM
Name
A6 - Lightning: Segmentation and Targeted Messaging
Session ID BECC
Session
Dan Burak Griffin Colaizzi Grace Lewallen Sophie Sheeline Gary Swan Beth Karlin Aven Satre-Meloy Kyle Rodriguez
Description

Moderator:  Laney Sullivan, Consortium for Energy Efficiency

Presentations:

  • To Save Money or Avoid Overspending? The Impact of Gain vs. Loss Framing on TOU Rate Comprehension
  • Demographics and Psychographics of Conservation Behavior during California’s Extreme Heat Event
  • The Second National Energy Literacy Survey of High School Seniors and Juniors
  • The Role of Intergenerational Norms and Connections on the Sustainable Use of Common Pool Resources
  • Messaging Comprehensive Retrofits
  • Understanding Gaps in Utility Program Offerings and Customer Engagement
  • A National Survey of UK Household Opinions, Behaviors, and Energy Use to Drive the Energy Transition
  • Communicating the Community Choice Aggregation (CCA) Value Proposition
  • Empowering Customers to Make Better Energy Decisions

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