Jeff has 20 years of energy experience and eight years of direct market transformation experience working in the utility, consulting, and nonprofit sectors. At CalMTA, he leads the identification and implementation of market transformation initiatives. He has background in evaluating emerging technologies, designing innovative programs, conducting market research, and engaging in the voluntary and federal standards process. In his spare time, he can be found hiking with his partner Erin, cheering at one of his daughters’ sporting events, or attempting to complete the never-ending home renovation project he started in 2014.